Project News

Jan '15

New responsive website design for Amberol

Tom Bradley

Related services

We’ve been working with the team at Amberol to create a beautiful responsive website. The new site showcases the products that keep our communities looking at their best with stunning floral displays, bins that help keep Britain tidy and seating to encourage people to pause and relax.

The site needed to be informative and easy to use and inspire local authorities to invest in them. By creating a vibrant and striking design that includes a responsive grid, colour coding and a great use of typography - all updated via their new content management system - we’ve produced a website that makes them stand out from the competition. 

We have created detailed product information pages that have tailored brochure downloads and specific ‘things you might like to know’ to help users get the information they need more effectively. Each product range also has its own quick contact form as well as tailored links to case studies accessed via their ‘community hub’. The hub also contains seasonal advice and other articles produced by the Amberol team which all aim to help users make an easy and informed choice as well as caring for their products once they’ve made a purchase. 

"Having decided to update our website we went out to tender. The submission from Root Studio really stood out, it was clear they had taken time to read our brief and learn about us. Working with them has been a pleasure, they have accommodated all our quirks and made some great suggestions. The most important thing is that our customers love it and find it easy to navigate, from day one we have received a constant stream of enquires.While we are busy running our business we know our website is constantly being monitored and updated by Root Studio." Patience Akinson, Amberol

We’ve really enjoyed working with the Amberol team why don’t you take a look at the great work they do here: www.amberol.co.uk

 

Thanks for reading

Similar posts

View article
Double funnel
Stop chasing, start nurturing: Have you considered the hourglass sales funnel?

Most businesses focus all their energy on getting customers in - but what happens after the sale? Discover why nurturing existing clients is often more profitable than finding new ones, and how an 'hourglass funnel' could be the smarter strategy

View article
College wayfinding sign design
Signage That Works: The Principles of Great Wayfinding Design

Wayfinding signage is one of those things people only notice when it goes wrong. Good wayfinding should be so intuitive that it's more or less invisible, great wayfinding can be creative, inspiring and add an extra dimension to the visitor experience - find out how to get the most out of your signage!