We provide a wide range of design services to the Wilkin Chapman team and over the years we have worked on a variety of projects including design for print, illustration, advertising, content creation, digital marketing, email newsletter templates, signage, exhibition displays and website design (to name but a few!). With such a wide range of materials, it's always been important for us to maintain a consistent brand experience across the board.
We were approached by Wilkin Chapman to consider a new direction for the brand, one that presented the firm as approachable and transparent.
Working closely with the team we've developed a new house-style for the business, one with an altogether more accessible and friendly tone. The new brand sets Wilkin Chapman apart as imaginative and engaging with a strong focus on presenting the real life benefits of their many services in a light hearted and jargon free way.
The team at Root are so responsive to our design needs and very proactive in suggesting new ways in which we can continually improve our communications. I would not hesitate in recommending them.