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We’ve been working with Lincolnshire-based agri consultants, Hub Rural since early 2021 on a variety of brand updates and a refresh of their marketing materials and collateral. Our latest project has seen us collaborate on a redesign of their online presence.
With the old website produced some time ago, the brand’s digital image was starting to look a little long in the tooth and wasn’t performing as well as it should be (particularly for any mobile visitors). As such, the decision was made to redesign and rebuild the site from scratch whilst maintaining the illustrative edge that made the old website stand out from the crowd when it was first launched.
The results are a fresh, modern website with a stronger, more usable and SEO friendly, approach to content and structure. The overall brand language has evolved and has been applied consistently across the board with a minimal colour palette and abstract illustrative concept running through each of the core sections of the site.
From an admin-perspective, the new site is fully editable and extremely flexible offering the team the ability to edit almost 100% of the site’s content.
“We have never been so ‘on it’ with the ability to showcase our business in such a competent way. The process has been great – the outputs are fantastic and you do what you say you are going to do, in the stated time, which always helps planning/delivery. We would have no hesitation recommending you to other businesses/individuals requiring your type of input. Thanks very much – onwards and upwards.”
Hugh, Director at Hub Rural
We’re looking forward to supporting Hub Rural with their future endeavours and will continue to monitor and maintain the site for the foreseeable future. Visit the new website here.
For more news follow us @rootstudiouk
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