The main goal with the design of the new site would be to create a fun and colourful space for customers to easily browse through the products, find out more detail at the touch of a button and place an order within a few simple steps. We developed the shop experience by composing a user journey that we felt was the best fit for the products on offer and made life easy for the customer in a variety of different scenarios.
Made Little approached the studio with a popular brand that needed taking to the next level.
Made Little is an independent online clothing store showcasing a unique selection of quality, organic and British products for babies and toddlers. When we met the business was selling mainly at fairs with no real online presence. After discussing the future of the brand we began with redesigning the logo and this was followed soon after by a brand new e-commerce site that customers could browse and easily purchase their stunning products from the comfort of their living rooms.
Launching my online shop has been extremely exciting but daunting and the Root Studio team have made it easy, taking the stress and worry away. I have put 100% trust in them and they have delivered. I cannot recommend them highly enough and I look forward to working with them again in the future