How we work
Our talented design team are experts in visual communication whether it be through print or digital media
Our studio will elevate your brand and your campaign to new heights, enticing new audiences and connecting with existing followers in deeper and more meaningful ways.
Understanding your brand
It’s important that all of your marketing follows a house style both visually and tonally. So our first step is to find out more about you, what makes your business tick, how you communicate and who you’re communicating with.
Writing your poster design brief
Next we must understand the specifics of the campaign. What are the key points and challenges? What are the timescales and specification of the deliverables?
Creating your poster design
You’ll work closely with our design team to create a design that ticks all the boxes, has real impact and communicates your messaging affectively. Working through a process of iteration and refinement, you’ll follow the process from concept to completion.
I find them to be very helpful and communication is great. They also work quickly
A creative resource we have on tap that never lets us down and always delivers excellent results
We can’t recommend Root Studio enough!
Working with Root Studio has been nothing but a pleasure
Super responsive and never fail to meet, and exceed our needs and expectations
Can’t fault them for their professionalism, creativity and delivery
Fantastic company! Highly recommended!
Always produce high quality creative design work
Examples of our work
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Insights
Ever walked into a shop and immediately had a sales assistant on your shoulder? That tension you feel - that instinct to say "Er, just browsing thanks!" - is the hard sell doing its damage. There's a quieter, smarter way to bring clients to your door.
Design isn’t just about what you add – it’s about what you leave out. Here’s why white space in design is so important.
Your customers aren’t always comparing features, they’re secretly weighing friction. Which means your job isn’t just to sell the value - it’s to reduce the resistance. What if, instead of asking “How do we make this sound more appealing?”, we asked “What’s making this decision harder than it needs to be?”.
Frequently asked questions
How do you quote for a project?
Design fees for a print project are usually calculated as a set fee (with the exception of retainer clients which are tracked at an hourly rate). Print fees will be sourced from our trusted network of specialists.
How many revisions are included?
Up to three rounds of revisions as standard within our design contracts. Additional changes after this point are evaluated and estimated based on their complexity (we will never charge you extra without permission).
What happens if I don’t like the design concepts?
It’s important to consider what your target audience would respond well to rather than personal preference but if you don’t think our concepts fit the bill then we will discuss why this might be before revisiting the design phase and presenting fresh ideas for your consideration.
I am outside of the UK, how would this work?
No problem, we have many overseas clients and meet regularly via video call. All estimates and bills are provided in GBP and can be paid via bank transfer or credit card.
How do you bill for a print project?
After a design contract has been agreed we will send over a deposit invoice for between 25-50% of the project fee (subject to requirements). The remaining balance and production fees will be billed upon completion with our standard 30 day payment terms.
Got a question?
Please feel free to get in touch, we’d love to hear about your business and are always happy to help.