How we work
Awaken the possibilities of your brand with an animated logo design
With animation there’s no one-size-fits-all solution so our designers will work with you to storyboard a totally custom animation for your logo.
The briefing
The first step in the process is to discuss your brand and target audience as well as the context in which the animated logo will be used.
Storyboarding
To begin with our design team will consider the best way to animate your logo and will share a brief visual storyboard with you to review.
Creating your animation
Our animations are created using Adobe After Effects. Once completed we can export your animation in a variety of formats including MP4 and animated GIF.
I find them to be very helpful and communication is great. They also work quickly
A creative resource we have on tap that never lets us down and always delivers excellent results
We can’t recommend Root Studio enough!
Working with Root Studio has been nothing but a pleasure
Super responsive and never fail to meet, and exceed our needs and expectations
Can’t fault them for their professionalism, creativity and delivery
Fantastic company! Highly recommended!
Always produce high quality creative design work
Examples of our work
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Insights
What makes one street food stall stand out amongst the rest? Does it just come down to the flavours or is there something more going on?…
'Blanding' is a term used to describe the recent trend of creating remarkably similar, indistinguishably ‘modern’ brands typified by a simple sans serif logotype and simplified iconography. In essence, the mantra is ‘less is more’ with the goal of blending in… but is this at the cost of something deeper and more profound?
Have you ever wondered about the stories hidden within your family history? At Root Studio, we believe that every family has a unique tale waiting to be told and there's no better way to capture it than through a bespoke family crest design.
Frequently asked questions
How much does an animated logo cost?
The fees for an animation project vary depending on the style of your logo, the complexity of the animation and the intended final usage. Please get in touch for an estimate and we’ll be happy to discuss ballparks.
Do you offer logo design as a service too?
Absolutely, we have 17 years experience designing logos for brands worldwide - please get in touch to discuss your branding.
How many revisions are included?
Up to three rounds of revisions as standard within our design contracts. Additional changes after this point are evaluated and estimated based on their complexity (we will never charge you extra without permission).
How long does the design process take?
Timeframes can vary from project to project but as a rough guide the process typically takes between 2-4 weeks from brief to completion depending on the complexity of the animation.
I am outside of the UK, how would this work?
No problem, we have many overseas clients and meet regularly via video call. All estimates and bills are provided in GBP and can be paid via bank transfer or credit card.
How do you bill for a project?
After a design contract has been agreed we will send over a deposit invoice for between 25-50% of the project fee (subject to requirements). The remaining balance will be billed upon completion with our standard 30 day payment terms.
Got a question?
Please feel free to get in touch, we’d love to hear about your business and are always happy to help.