Digital, print & marketing services for the heritage tourism sector

For 17 years we’ve worked with museums and heritage tourism destinations to create inspiring brand experiences

Our creative design team are expert storytellers, problem solvers and communicators. Together, we can bring your destination to life through imaginative branding, interpretation, marketing and website design.

How we work

We offer a full service design and marketing experience for organisations within the Heritage Tourism sector

From research to strategy, creative design and expert delivery - our experienced team will work with you to captivate future generations and ensure that our heritage remains celebrated as it should be.

Find out how we can work with you on your brand development, digital & print marketing, signage, website design and more...

Research & discovery

Understanding your history and target audience is vital in order to establish a long term marketing strategy that connects with visitors whilst producing results. During our conversations we’ll dig deep to discover how visitors can interact with your destination, your goals for the future and gain a detailed insight into your target audience.

Heritage branding

From customer research to brand positioning, logo design and brand guidelines - our expert team of branding designers can help you to develop your identity and apply it throughout the whole visitor experience.

Find out more about our logo design service.

Digital & printed marketing

We will work with you to produce cohesive campaigns across multiple channels including both printed and digital advertising (including social media and your website, amongst others). We can either produce all artwork for you on a set fee or retainer basis or create branded templates for your in-house marketing team.

Heritage website designs

We understand that your website is a key communications tool and vitally important to promoting your site's heritage. We've been working with visitor attractions, events and heritage conservation projects for years on developing their web presence into something creative, adaptive and inspiring.

Find out more about our website design service.

Environment

There’s nothing neutral about our feelings towards carbon. That’s why we’re dedicated to being carbon ‘positive’ forever. That means that any printed items produced by the studio will be offset at the end of the year at no extra cost to our customers. Find out more about our environmental policy here

Examples of our work

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I find them to be very helpful and communication is great. They also work quickly

A creative resource we have on tap that never lets us down and always delivers excellent results

We can’t recommend Root Studio enough!

Working with Root Studio has been nothing but a pleasure

Super responsive and never fail to meet, and exceed our needs and expectations

Can’t fault them for their professionalism, creativity and delivery

Fantastic company! Highly recommended!

Always produce high quality creative design work

View article
Food trail illustrated map by Root Studio
Things to consider when creating an illustrated visitor map with character

Illustrated maps can capture the essence and personality of a place, embodying its character and charm in a visually captivating way. In this article, we'll delve into the many considerations that you and your designer should make whilst crafting your illustrated visitor map.

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Child at a museum
The importance of storytelling in interpretation design

When you visit a heritage site, a conservation area or a natural attraction, you're not just looking at the scenery – you're immersing yourself in a story. In this blog post, we'll explore the magic of storytelling through interpretation signage and how it can transform a visitor experience.

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Innovative Museum Website
Using digital technology to create an innovative and engaging Museum website

Bringing history to life through digital archiving and interactive websites for museums presents an opportunity to engage with wider audiences in new, exciting and immersive ways.

Frequently asked questions

How do you bill for a project?

After a design contract has been agreed we will send over a deposit invoice for between 25-50% of the project fee (subject to requirements). The remaining balance and production fees will be billed upon completion with our standard 30 day payment terms.

I am outside of the UK, how would this work?

No problem, we have many overseas clients and meet regularly via video call. All estimates and bills are provided in GBP and can be paid via bank transfer or credit card.

What’s the best way to start a project?

The first step is for us to find out more about you, your heritage site and your ambitions for the attraction. We can do this face to face, on the phone, video call or by email - whichever you’d prefer. 

Got a question?

Please feel free to get in touch, we’d love to hear about your business and are always happy to help.

Contact us
Send us a brief

We love a challenge! Complete the form below to send over an overview of your project and we’ll be in touch to discuss your options

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